Browsing School of Business and Economics (SoBE) by Title
Now showing items 1657-1676 of 2322
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Marketing Strategy and Market Creation: A Study on Al Amin Electric Company
(2022-11-21)Market creation refers to the strategic step taken by a company to develop the existing market as well as looking for a new market. The aim of this study is to identity the marketing strategies necessary for creating market. ... -
Marketing Strategy at the Non-banking financial Institution Of “IDLC Investments Limited”
(United International University, 2019-01-14)IDLC Investments Limited (IDLCIL) has started its operations from August 16, 2011, to offer merchant banking services to both individual and institutional clients. In its short period of time IDLCIL has achieved a lot and ... -
Marketing Strategy for Emerging LED Product in Lighting Industry of Bangladesh
(2018-05-22)The overall lighting market in the world is starting at now encountering a radical change, filled by the exponential urban improvement expected all through the next decade, and the drive towards always significant essentialness ... -
Marketing Strategy of Akij Essentials Ltd
(2023-06-07)The Akij Group, one of Bangladesh’s largest conglomerates, has a wide range of businesses. Founded in 2020 as a wholly-owned subsidiary of Akij Resources Limited, Akij Essentials Limited (AEL) officially opened for business ... -
Marketing Strategy of Borak Real Estate
(2019-04-16)Borak Real Estate is one of the leading developing companies in Bangladesh. It is creating its brand image day by day by providing not only modern architectural buildings but also sophisticated interior designing for their ... -
Marketing Strategy of Leisure Bangladesh Limited.
(2019-10-22)As per the requirement of the internship program I had to organize a report on Leisure Bangladesh Limited. I had worked with the Admin, Procurement, Legal and Sales & Marketing Department. I was assigned and supervised by ... -
Marketing Strategy of NCC Bank Limited (Laxmipur Branch)
(2019-05-06)This study is a significant part of Bachelor of business Administration program. The main goal of this report is to find out the Marketing Strategy of NCC Bank Ltd. Basically, the promotional strategy of the bank depends ... -
Measuring Consumer Satisfaction in the Tourism Service Sector of Bangladesh: A Study on Sunshine Travel Air International
(2023-02-11)In spite of the challenges faced by the sector as a whole, travel agencies continue to prosper in the modern market. Travel provides individuals from various walks of life with the chance to understand about and experience ... -
Measuring Consumer-Based Brand Equity of Pathao Limited
(2019-02-11)Pathao Ltd. began its journey in Bangladesh in 2015 with its own group of cycles and motorcycles. It started as a delivery service provider for various e-commerce services, including Daraz, a group of Alibaba (later changed ... -
Measuring Customer-Based Brand Equity: A Study in the Context of Carbonated Soft-Drinks Industry in Bangladesh
(2019-01-22)Brand equity is nothing but the understanding the past action and future course of action for the markets, which are continuously active in formulating the future marketing strategies for the customer. In this project I ... -
Measuring Effectiveness of Different IMC Tools for Consumer Goods: A study on ACI Foods Ltd
(2021-12-20)Project report is a complete research paper writing concept which is a fundamental course during under-graduation period of BBA program. The theoretical based education including classroom based education is merely not ... -
Measuring Employee Job Satisfaction : A Study on ACI Formulations Limited
(United International University, 2019-04-07)This report “Measuring employee job satisfaction of ACI Formulations Ltd.” is a presentation of 3 months long Internship Program as a part of academic requirement of the Bachelor of Business Administration (BBA) Program. ... -
Measuring Employee Job Satisfaction based on the working environment in Shahjalal Islami Bank Limited
(United International University, 2019-05-05)A lot of organizations face the challenge of correctly measuring job satisfaction nowadays. Therefore, employees of the organizations are becoming dissatisfied day by day. On the other hand, the implementation of positive ... -
MEASURING EMPLOYEE SATISFACTION ON CARDS AND ADC OPERATION OF DHAKA BANK LIMITED
(UIU, 2020-12-08)Employee satisfaction is a term that is widely used in the human culture industry to describe employee dissatisfaction or degree of dissatisfaction with aspects such as work culture, environment, salary, compensation, work ... -
Measuring Service Quality In Dutch Bangla Bank Limited.
(2019-08-07)The study is about to measure service quality in one of the leading private banks in Bangladesh Dutch Bangla Bank Limited (DBBL). The study only concerns with the customers who have opened accounts in Dhaka city and receive ... -
Measuring student satisfaction: Private university perspective of Bangladesh
(2019-02-18)The main intention of this paper is to investigate student satisfaction in respect of private universities in Bangladesh. To attain this objective, the study accumulated 167 samples from five renowned private universities ... -
Measuring the effectiveness of Human Resource Financing: The Case Study of “KAZI FARMS GROUP”
(United International University, 2020-06-07)This report is about “Effectiveness of human resource financing of Kazi Farms Group”. This report is to find the financing techniques of the KFG for its Human resource division and how it is trying to progress. Kazi Farms ... -
Measuring the Effectiveness of Recruitment: The Case of Safe Water Advisor Project
(United International University, 2022-12-26)Unilever Pureit, the world’s largest selling water purifier is the signature brand that falls under the life-essentials category of Unilever Bangladesh Limited (UBL). One of the key drivers of this business are the ... -
Measuring the Financial Performance of Rahimafrooz Energy Service Ltd
(United International University, 2020-01)In this report, the financial statement of Rahimafrooz Energy Service Limited performance has been analyzed. Rahimafrooz Energy Service Limited was examined on how it manages its performance and what is the current condition ... -
Measuring the Relationship between Working Capital Management and Profitability of Pharmaceuticals Industry in Bangladesh
(United International University, 2021)This study has been initiated as an effort to understand and show the working capital management practices of the Pharmaceutical Industry in Bangladesh. The objective of the study is to measure the relationship between ...