Browsing Marketing by Title
Now showing items 219-238 of 292
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Measuring Consumer Satisfaction in the Tourism Service Sector of Bangladesh: A Study on Sunshine Travel Air International
(2023-02-11)In spite of the challenges faced by the sector as a whole, travel agencies continue to prosper in the modern market. Travel provides individuals from various walks of life with the chance to understand about and experience ... -
Measuring Consumer-Based Brand Equity of Pathao Limited
(2019-02-11)Pathao Ltd. began its journey in Bangladesh in 2015 with its own group of cycles and motorcycles. It started as a delivery service provider for various e-commerce services, including Daraz, a group of Alibaba (later changed ... -
Measuring Customer-Based Brand Equity: A Study in the Context of Carbonated Soft-Drinks Industry in Bangladesh
(2019-01-22)Brand equity is nothing but the understanding the past action and future course of action for the markets, which are continuously active in formulating the future marketing strategies for the customer. In this project I ... -
Measuring Effectiveness of Different IMC Tools for Consumer Goods: A study on ACI Foods Ltd
(2021-12-20)Project report is a complete research paper writing concept which is a fundamental course during under-graduation period of BBA program. The theoretical based education including classroom based education is merely not ... -
Mobile Banking Practices in Bangladesh
(2023-03-19)Mobile network operators first came to Bangladesh in 1993 through Advanced Mobile Phone Service (AMPS) technology. Later, Code-Division Multiple Access (CDMA) technology was introduced. Despite being a more recent service ... -
‘Mystery Shoppers Technique' of AB Bank Limited: A Hands-on Practice through the Operation Department, Motijheel Head office Branch
(2019-08-06)Internship Program is one of the necessities for the students who are going to be graduated from the BBA Program of United International University. I got the opportunity to do my internship from a host organization named ... -
Negative effects of social media use in the case of student education
(2019-01)The report provides an extensive overview on the negative effects of social media use in the case of student education. The popularity of the social networking sites has skyrocketed in the last few years. The primary reason ... -
nternship Report on The Procurement Procedure of The City Bank Limited
(2023-09-22)The objective of this study was to present a comprehensive overview of the CBL. The CBL, also known as the City bank Limited of the country, holds significant importance in the financial sector. As a business student ... -
Online Banking: A Comparative Analysis of Some Selected Banks in Bangladesh
(2018-05-28)The report is focused mainly on the internet banking services offered by some selected banks in Bangladesh. This report is about the online banking comparative analysis of some selected banks in Bangladesh. It is a process ... -
Online Customer Engagement Of Bangladeshi Mobile Phone Brands
(2020-10-19)Customer participation is the emotional connection between the customer and the brand. Highly engaged customers can buy more products, promote more sales, and show more loyalty. Providing a high-quality customer experience ... -
Organic Food Development and Brand Communication influencing Consumer Conviction in Bangladesh
(2018)This current study is concern for organic food of Bangladesh which is getting good locus now a day. Here I want to create Brand image of organic Food and succeeding to feel our target. Through this study researcher is ... -
Organic Food Preferences in Bangladesh: A Concentrated study on University level Students
(2019-04-13)This research paper deals with the marketing research on factors influencing the adoption of student preference about organic food in Bangladesh. Some key factors like convenience of low trust, hygienic, appearances, ... -
OVERALL PROMOTIONAL ACTIVITIES OF UBER BANGLADESH
(2019-09-30)The project report is a prerequisite for obtaining a degree in Bachelor of Business Administration (BBA) from the United International University (UIU). Uber Technologies, Inc. is a US multinational transportation network ... -
AN OVERVIEW OF MARKETING DEPARTMENT OF INCEPTA PHARMACEUTICALS LTD.
(United International University, 2019-09-14)The report titled ‘An over view on Marketing Department of Incepta Pharmaceutical Ltd’ has been completed with the intention to fulfill the requirement of bachelors in business administration of business faculty of ... -
Performance Analysis of IFIC Bank Limited
(2019-05-08)IFIC Bank Limited is one of the reputed and leading private commercial Banks in Bangladesh. The Bank started its journey in 1976 as a joint venture. After that, in 1983, the government allowed banks in the private sector. ... -
Performance Analysis of Meghna Bank Limited
(2019-01-15)Meghna Bank Limited is one of the renowned private commercial Banks in Bangladesh. They started their operation in 2013, and a few years of starting their activity, their service level is better than other newer Banks. ... -
Pharmaceutical Marketing Practices of Digital Brochure in Bangladesh
(2018-10-29)This research based on the pharmaceutical market, where Bangladesh’s pharmaceutical market follows a digital brochure for marketing purposes. I have tried my best for presenting my paper as clear as possible. The objective ... -
Physical Hazards of Foods in Bangladesh Context
(2019-05-20)Food is vital for every living being on earth which can be natural, partially treated or processed. Reduction in the quality of the food by the calculation of anything or eliminating or reducing and by relieving a fair ... -
Portfolio Management Strategies of IDLC Investments Limited
(2018-06-29)Merchant Banking is one of the vital capital market activities that were provide by IDLC finance limited. IDLC is the first financial institution that got license for merchant bank activities in January 1998.They started ...