Business Administration (BBA)
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Recent Submissions
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Internship Report on General Banking Operations of City Bank PLC & Customer Perception of Citytouch App
(2025-08-19)This report will aim to provide a detailed overview of the general banking operation and digital transformation of City Bank. This paper starts with an overview of the bank’s background and the variety of products and ... -
The Evolution of Fast Fashion: A Study of its Consequences
(2025-08-11)The fast fashion industry has experienced rapid growth in recent decades, driven by consumer demand for affordable, trendy clothing and accelerated production cycles. This project aims to evaluate the multifaceted impacts ... -
General Banking Practices at “Mutual Trust Bank PLC”: An Internship Experience
(2025-08-11)I have got the opportunity to visit the internal department of a modern financial institution that cooperated in my internship at Mutual Trust Bank PLC. During my time there, I was able to interact with many different ... -
ERP Department Practices of Akij Food & Beverage Ltd: An Experience of Internship
(2025-08-11)This report is a detailed examination that built upon the situation of ERP (Enterprise Resource Planning) usage within Akij Food & Beverage Ltd., in lieu of its performance, importance, and overall contribution that ... -
Marketing (Research & Market Analytics) Department Practices of M.M Ispahani: An Internship Experience
(2025-08-11)Above all, I would like to thank Almighty Allah for giving me the ability and strength to finish all of the BBA courses and for enabling me to turn in my report on time. This publication is the result of a great deal ... -
An Internship Experience in Supply Chain Management and Corporate Sales Practices at Walton Plaza(Walton Group)
(2025-08-11)The practice of the Plaza sales department of Walton Plaza (Walton Group) is the focus of this study. Walton Plaza (Walton group) has a strong and effective Sales department. Therefore, it's a great ... -
STORYTELLING CASES OF STRONG BRANDS: GRAMEENPHONE, AARONG AND PRAN-RFL GROUP
(2025-08-11)This thesis explores how storytelling serves as a powerful branding tool for building strong, authentic identities in Bangladesh's business landscape. By analyzing three local brands—Grameenphone, Aarong, and PRAN-RFL ... -
Internship Report on Walton Internal Audit Process
(2025-08-19)This research explores Walton Plaza's internal audit and compliance structure, carefully examining its crucial role in guaranteeing operational effectiveness, strong risk management, and strict regulatory adherence in ... -
Internship Report on General and Service Operation Activities at G. Kibria & Co
(2025-08-19)This internship report highlights the experience of my work at the company of G. Kibria & Co., a leading Chartered Accountant (CA) firm in Bangladesh, providing audit & assurance, taxation, business process outsourcing & ... -
Project report on Green Banking in Bangladesh: “Role of Private Commercial Banks”
(2025-08-19)The project report highlights the significance of green banking in Bangladesh and how various banks have implemented the policies and framework of green banking as per the guidelines of the Bangladesh Bank. In this report, ... -
Customer and Employee Perception of the Banking Service: A Case of Dhaka Bank Limited
(United International University, 2025-08-18)Customer perception refers to how clients view and interpret a bank’s services, trustworthiness, and overall brand experience. In the banking sector, positive customer perception is crucial for attracting and retaining ... -
Entrepreneurial Traits and Entrepreneurship Development: An Analysis
(United International University, 2025-08-18)This research explores how specific entrepreneurial traits influence the development of entrepreneurship in the context of Bangladesh. The primary objective of the study was to identify and analyze the personal attributes ... -
Client Relationship Management for Business Development: A Case of Infinigent Consulting Limited
(United International University, 2025-08-18)Client Relationship Management (CRM) is a strategic approach that helps businesses build and maintain strong connections with their customers, fostering loyalty and long-term engagement. By leveraging CRM tools and data, ... -
Readiness for Implementation of Artificial Intelligence (AI) in the Accounting Sector of Bangladesh
(2025-08-18)The world is moving at a high pace side by side along with the technological uprising brought about by the ingenious revolution in information technology. The most notable among them is the use of artificial intelligence ... -
Artificial Intelligence in Accounting
(2025-08-17)Artificial Intelligence (Al) brings revolutionary changes in every aspect of business including accounting. This descriptive study examines the ways in which artificial intelligence (Al) is transforming the accounting ... -
New Market Creation Strategy in the Particle Board Industry: A Case of the Concern of Partex Star Group
(United International University, 2025-08-18)A new market creation strategy involves identifying unmet customer needs or emerging trends and developing innovative solutions that redefine industry boundaries. It requires blending customer insight, technology, and ... -
Customer Centricity in the Marketing Communication Industry: A Case of PASSWORD COMMUNICATION
(United International University, 2025-08-18)This internship report provides an in-depth analysis of the operations, challenges, and opportunities within Password Communication, a full-service marketing agency in Bangladesh, where I serve as the Founder & CEO. The ... -
Online Job Portal Services for Job: A Case of atB Jobs Bangladesh
(United International University, 2025-08-18)Online job portal services streamline the recruitment process by connecting employers with qualified candidates through a digital platform. These portals offer features such as resume screening, job alerts, and application ... -
Selling Orientation and Customer Orientation at the Nextgen Technical Institute
(United International University, 2025-08-18)The SOCO framework—Selling Orientation–Customer Orientation—distinguishes between two key sales approaches. While selling orientation emphasizes aggressive persuasion and short-term gains, customer orientation focuses on ... -
Pathao Courier: Transformation of the Courier Industry in Bangladesh
(2025-08-19)This report summarizes an enriching experience at Pathao’s Courier department, a leading startup of Bangladesh, which elaborated the contributions to various facets of the organization’s operations. Throughout the internship ...