Browsing Marketing by Issue Date
Now showing items 61-80 of 292
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Health Challenges in Bangladesh Based on Adulteration of Food and Beverages
(2018-10-06)Food and beverages which are manufactured or processed is mostly insecure for consumption because these are adulterated by different ways in Bangladesh. From preparation to consumption at every stage of food chain this ... -
Marketing Practice of BDSoft IT SOLUTIONS
(2018-10-10)I am within the last trimester of the ultimate year of Bachelor of Business Administration (BBA) course, I used to be chosen by BDSoft IT SOLUTIONS to own a live and sensible expertise on promoting activities. it's one ... -
Impact of Social Media on Students’ Pre-purchase Decision Making Process
(2018-10-16)The study’s general objective was to establish the impact of social media on students’ pre-purchase decision-making process (A case study of United International University). The study was guided by the following a specific ... -
Customers’ Perception of Service Quality: A Case Study on City Bank Limited
(2018-10-20)The title of the report is “Customers’ Perception of Service Quality- A Case Study on City Bank Limited.” This study tries to understand the customers’ perceptions of different service quality when they were dealing with ... -
Marketing Practices of ACI Limited-A Case Study on ACI Mosquito Aerosol
(2018-10-21)Marketing ability is the thing in which financial success depends for a company. All the other departments like finance, operations, accounting, and other functions will not work properly if there are no marketing practices ... -
Electronic Banking and Customer Satisfaction- A Case Study on NRB Commercial Bank Limited, Dhanmondi Mohila Branch.
(2018-10-22)A Bank is a financial foundation whose fundamental point is to acquire benefit through trade of cash and credit instruments. At present this segment is ending up to a high degree aggressive with the entry of multinational ... -
CONSUMER PERCEPTION OF RESTAURANT SERVICES: A CASE STUDY IN DHAKA
(United International University, 2018-10-24)The restaurant business is widespread among the major areas of Dhaka metropolitan area and city people more often visits and spends their time with their friends and family. As in Dhaka, there are not a lot of options for ... -
Evaluating the Impact of Brand Attachment on Brand Equity: A Study on Selected Brands of Smart Phone Handsets
(2018-10-27)Brand Equity is a term that is much often used in marketing context but its meaning still remains unclear in the mind of many. A proper exact definition will include the term value and consumer’s perception, both of which ... -
Pharmaceutical Marketing Practices of Digital Brochure in Bangladesh
(2018-10-29)This research based on the pharmaceutical market, where Bangladesh’s pharmaceutical market follows a digital brochure for marketing purposes. I have tried my best for presenting my paper as clear as possible. The objective ... -
Analyzing Service Quality of UIU Transport and Canteen: An Application of SERVQUAL Method
(2018-11-05)Service quality is a good measure for knowing about the performance of any service provider. This paper investigates the service quality expectations and perceptions of UIU transportation and canteen. This paper also examine ... -
Effects of Promotional Mix on Sales Performance of ACI Coil
(2018-11-06)ACI Limited is one of the most popular corporate names in Bangladesh. It is the most trusted brand as well as ensured quality product supplier. The report is designed on the basis on my theoretical knowledge and practical ... -
EXAMINING THE IMPACT OF BRAND TRUST ON BRAND EQUITY A Study on Smart Phone Handsets Industry in Bangladesh
(2018-11-07)The study intended to examine the impact of the various facets of brand trust, brand reliability (BR) and brand intention (BI), on Overall Customer Satisfaction. The study also intended to measure their impact on Brand ... -
Customer Relationship Management in Inpace Management Services limited
(2018-11-07)As part of Internship at United International University, I have been assigned for doing an internship project at Inpace Management Services limited. I have worked in client’s service and Planning Department. My Daily ... -
An Evaluation of Possible Consequences of Providing Credit Card to the College and University Students in Bangladesh
(2018-12)Bangladesh is a developing country. Here, the market based economy exists. Its economy is 42nd largest in the world. The financial sector of Bangladesh holds the second position in the subcontinent. The banking sector ... -
Analyzing CONTEC Market Possibility in Bangladesh Market
(2018-12-09)Marketing Research is the function that links the consumers, customers and public to the marketer through information that used to identify and define marketing opportunities and problems, generate, refine and evaluate ... -
Evaluation of Possible Consequences of Providing Credit Card to the College and University Students in Bangladesh
(2018-12-13)Bangladesh is a developing country. Here, the market based economy exists. Its economy is 42nd largest in the world. The financial sector of Bangladesh holds the second position in the subcontinent. The banking sector ... -
Marketing Practices of Pine Solutions Limited
(2018-12-23)The broad objective of this report is to evaluate the ‘Marketing Practices of Pine Solutions Limited’ to determine the adoptions as well as applications of it. As long as IT companies can work with competence, their market ... -
Consumer Responses in Social Media: A Study in the Context of Bangladesh
(2018-12-26)At the present time, social media is part of our daily life. A vast majority of the customers or users are actively involved in social media. Some people are busy with Facebook; some others are busy on YouTube, Pinterest, ... -
Digital Marketing Practices by Asiatic Clients: A hands-on Initiative through Facebook Platforms
(2019)I have prepared my report based on the three months of internship program that I am doing in Asiatic Marketing Communications Limited under Community Engagement Department. I took up the internship course (INT 4399) as it ... -
General Banking Activities and Market Development Practices by the Jamuna Bank Limited: A hands on Practice through the Ring Road Branch.
(2019)In this report, detail discussion about the Jamuna Bank. Elaborately discuss about processes, policy, rules and regulations, all programs. The working environment of bank is positive and employees are motivated to work ...