Function of Printing Industry: The Case of Imprint.com

UIU Institutional Repository

    • Login
    View Item 
    •   UIU DSpace Home
    • School of Business and Economics (SoBE)
    • Business Administration (BBA)
    • Project Report (BBA)
    • Marketing
    • View Item
    •   UIU DSpace Home
    • School of Business and Economics (SoBE)
    • Business Administration (BBA)
    • Project Report (BBA)
    • Marketing
    • View Item
    JavaScript is disabled for your browser. Some features of this site may not work without it.

    Function of Printing Industry: The Case of Imprint.com

    Thumbnail
    View/Open
    Redwan Ahmed.docx (883.8Kb)
    Date
    2019-02-12
    Author
    Ahmed, Redwan
    Metadata
    Show full item record
    Abstract
    The main purpose of the printing industry is to pass a customer's information to its target public on any type of printed material, whether it's a journal, manual, book, advertisement, directory, or goods packaging. Businesses within the printing industry utilize the customer's information and, depending upon the services possible, design the very best product, extended it out, also print it. Any printers allow a complete variety of design and plan services, while others just allow printing. This paper focuses on the state of printing industry, history of printing industry in Bangladesh, and the work experience as a Marketing Executive cum Graphics Designer in Imprint.com that is an internet business in the USA that specializes in customizing Promotional Products. The core responsibility is to design email promotions using marketing skill, and then I have to send it to the IT department. Imprint usually does direct marketing. It promotes it's advertised on various websites. People click on those ads if they feel interested and those ads are linked to the official website of Imprint. This organization also runs promotions through emails and calls. The emails are also linked with the website. The sales representatives call the registered customers and offer them some discounts.
    URI
    http://dspace.uiu.ac.bd/handle/52243/790
    Collections
    • Marketing [277]

    Copyright 2003-2017 United International University
    Contact Us | Send Feedback
    Developed by UIU CITS
     

     

    Browse

    All of DSpaceCommunities & CollectionsBy Issue DateAuthorsTitlesSubjectsThis CollectionBy Issue DateAuthorsTitlesSubjects

    My Account

    LoginRegister

    Copyright 2003-2017 United International University
    Contact Us | Send Feedback
    Developed by UIU CITS