Business operation of a Trading Organization: A case study on Sen Group

Abstract

Jute is a natural fiber that is locally known as the golden fiber. It is one of the cheapest and the strongest of all natural fibers and is considered fiber of the future. Jute is the second only for cotton in the world production of textile fibers. India, Bangladesh, China and Thailand are the leading producers of Jute. It is also produced in Southwest Asia and Brazil. The jute fiber is also known as Pat, Kosta, Nalita, Bimli or Mesta (Kenaf). SEN GROUP is a trading and manufacturing company. There five businesses are mainly operating in the trading and manufacturing sector. As part of the trading business, the companies trade in commodities like Paddy, Rice, Jute, Wheat etc. Under the Manufacturing business line, we produce Paddy, Rice, Jute, Wheat, sawdust, Ash, Brick mill etc. Sen & Son Limited is a Bangladesh based company specifically focusing on sourcing and supplying different types of Jute products from Bangladesh. Being a successful supplier, Sen & Son Limited offers a wide range of environment friendly and elegant jute products for commercial and consumer use. In this report, I describe SEN GROUP organization export policy, their market, stuff and many other things. Here I also describe how to enter export market, their competitor, strength and weakness. The company will deal with importing and exporting products. To succeed and achieve business goals, the company will depend heavily on both social media and print media campaigns while maintaining public relations and personal contacts with domestic and international import-export traders. The website of the company will be a valuable online platform that its activities, the product lines that it conveys, and how it will be presented become a trading partner with the company and policy regarding trade and business terms.