School of Business and Economics (SoBE): Recent submissions
Now showing items 61-80 of 2777
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Social Media Marketing and Employee Branding: An Internship Experience at iSmartu Technology Bangladesh Ltd.
(2026-03-31)The internship report is a detailed report about my field experience with the iSmartu Technology Bangladesh Limited, and I got a chance to work in a vibrant and technology-oriented business organization. The main aim of ... -
Evaluating the effectiveness of mandatory compliance training on knowledge retention and error reduction at Rupali Bank PLC.
(United International University, 2026-03-31)This report examines the efficiency of the mandatory compliance training at Rupali Bank PLC with focus on Pallabi branch. Conducted over a three-month internship period, the study aims to ascertain whether this type of ... -
Use Of AI in Recruitment & Training: The Case of Niyog
(United International University, 2026-03-31)This report, entitled (Assessment of Employees with the Power of AI), is indicative of the many vigorous and sustained activities involved in reaching the successful stage of recruitment of an employee. This is a report ... -
Organizational atmosphere, Staff administration, and Recruitment operations at Shomvob.
(United International University, 2026-03-31)This report provides a comprehensive analysis of the leading Bangladeshi job and HR technology platform Shomvob, specifically on human resource management (HRM) practices, organizational operations, growth and partnerships, ... -
Financial Analysis and Operational Management of Real Estate Project: An Observational Study of Talbiyah Properties LTD
(United International University, 2026-03)The Internship is an analytical report on the Talbiyah Properties Ltd., which is one of the prominent real estate developers in Dhaka, Bangladesh. As an intern, I specialized in Financial Management and Cost Control as ... -
Risk Management Practices of Dhaka Bank PLC
(United International University, 2026-03)This report aims to analyze the risk management practices of Dhaka Bank PLC in order to fulfill the requirements of the Bachelor of Business Administration Internship Course at United International University. The main aim ... -
The role of employee engagement in escalating overall organizational performance - A study on Sajeeb Group
(United International University, 2026-03-30)This report titled “The Role of Employee Engagement in Escalating Overall Organizational Performance – A Study on Sajeeb Group” has been prepared as a partial requirement for the completion of the Bachelor of Business ... -
Accounting Procedures of a Service Company: A Case Study On “Cloud Cake & Foods”
(2026-03-26)This internship report is prepared based on three months of internship experience at Cloud Cake and Foods. This internship program is a requirement to get a BBA degree. The main perspective of this report is to present ... -
Cryptocurrency: A Threat or Opportunity
(2026-03-26)Cryptocurrency has emerged as a revolutionary advancement in the context of modern economics. This decentralized system, which began with Bitcoin in 2009, is directly challenging the current monopoly of traditional banking ... -
Cryptocurrency Regulation and Accounting Challenges: A Comparative Analysis of Bangladesh and Regional Frameworks
(2026-03-26)This PRISMA-guided systematic review (219 documents) investigates Bangladesh’s cryptocurrency prohibition (FEPD 24/2022) against enabling frameworks in South and East Asia. While peers like India, Pakistan, and Singapore ... -
The Effectiveness of AI-driven Advertising (Google Ads or Meta Ads) on Consumer Purchase Decisions
(2025-11-19)This research study, “The Effectiveness of AI-driven Advertising (Google Ads or Meta Ads) on Consumer Purchase Decisions” provides the practices, effectiveness and limitations of the AI-based advertising to assess the role ... -
Evaluating the Effectiveness of the 7Ps in Digital Service Marketing
(2025-11-23)This internship report examines the effectiveness of the 7Ps of the marketing mix (Product, Price, Place, Promotion, People, Process, and Physical Evidence) in the digital service marketing industry, with a particular focus ... -
Market Development Practices of Hemas Consumer Brands: A hands-on initiative of Direct Marketing Campaign
(2025-11-24)Marketing of Hemas Consumer investigated by Consumer Brands Bangladesh Limited. utilizes in Bangladesh. Promotional ideas for Colombo Coconut Hair and BIC. Getting companies to buy specific consumer benefits to enhance ... -
General Banking Operations of Mutual Trust Bank PLC: Focusing on Customer Perception of MTB Neo App
(2025-11-24)This report will aim to provide a detailed overview of the general banking operation and digital transformation of Mutual Trust Bank. This paper starts with an overview of the bank’s background and the variety of products ... -
A Study on Importance of Customer Satisfaction in Supply Chain Management: An Observational Study of SM Enterprise
(2025-11-19)SM Enterprise is an importing and supplying company dealing with high-quality pinewood and veneer wood located in Hemayetpur, Savar, Dhaka, and it is also located in the United States, Canada and New Zealand. The company, ... -
A Regulatory Framework for “Chicking Bangladesh”
(2025-11-24)This internship report presents an in-depth analysis of the core supply chain processes, such as Data visibility and Accuracy, Compliance Documentation, Vendor database, COGS Analysis and Inventory Tracking of “Chicking ... -
Life Cycle Costing and Environmental Impact of Green Tiger Electric Two-wheeler in Bangladesh
(2025-11-24)This internship report analyzes the life cycle costing and environmental impact of the Green Tiger Electric Vehicle Two-Wheeler. The report primarily discusses the acquisition costs (purchase price and registration fee), ... -
Effects of Branding on FMCG: Lessons from the Carbonated Beverage Industry
(2025-11-25)The Bangladesh carbonated soft drinks market is a vibrant, rapidly developing sub-market of the country's larger fast moving consumer goods (FMCG) market and is very competitive, with both international and locally established ... -
The Role of Third-Party Logistics (3PL) In Modern Supply Chain in Bangladesh
(2025-12-03)Third-Party Logistics (3PL) operators have now become indispensable to Bangladeshi trade competitiveness, supporting the nation’s export, particularly in ready-made garments (RMG) and driving the meteoric growth of e-commerce ... -
Service Audit on Peoples Insurance Company Limited
(2025-11-25)As a prerequisite for my BBA program at the School of Business & Economics at United International University, I successfully completed a three-month internship program at Peoples Insurance Company Ltd., Head Office, from ...