SWOT Analysis of Marketon Global Ltd

Abstract

Every year we can see the internet users are becoming grow significantly. Now-a-days e-business is popular among people. Digital marketplace has created a new area of shopping for the customer of Bangladesh. It has opened a new trend of effortless and hassle-free online shopping in the country within a very short period of time. In this entire report I have tried to come up with the SWOT analysis of Marketon Global Limited who is a startup company in e-commerce sector in Bangladesh. In the First Chapter of this report, the topic, origin, background, objectives of report, methodologies which means how the information or data were collected, what are the scopes of the study and limitations I had to face to prepare this report have included. In the Second Chapter of this report an overview of Marketon Global Limited, their vision, mission and the process of the company have been discussed. In the Third Chapter the SWOT analysis of Marketon is being discussed. In the Fourth Chapter & Final Chapter the responsibility of my job, recommendation and conclusion I have included.