Furniture Business in Bangladesh: A hands-on practice through Shakil Furniture

Abstract

The main objective behind preparing this report is to understand concerning the procedures of doing business with customers considering the marketing mix strategies of Shakil Furniture. There are a small scale to competitive analysis on marketing mix strategies and Present Scenario and Prospects of Furniture Business in Bangladesh. Shakil Furniture is a potential furniture manufacturer in Bangladesh, with innovative ideas and participation during this field established since 2000s, it targeted to become the sole complete previously within the business. They ensure standard product among the target customers. They are also ensure to deliver the best output for the customer at the lowest competitive price in there marketplace. The place it is being situated easy to go and also it is the most hyped located at Sher-e-bangla national stadium Dhaka. The furniture sector has potential to become successful and foreign investment though furnishings sector has new potential. So I intended to do intern under Shakil Furniture.