| dc.description.abstract | We see a substantial development of internet users every year. Now e-business among individuals has become very common. Amazon, Alibaba, for most individuals in Bangladesh. Flipkart is not an idea that is alien. We have a lot of e-commerce enterprises like BD button, bikroy.com, ekhanei.com, daraz.com.bd, Kaymu, Hungry naki etc.
This report contains the overall organizational view of Daraz Bangladesh. Online e- commerce is the growing industry now, the report shows the current industry trend along with the present condition of Daraz. I was assigned as an intern of Vendor Excellence Department, where I used to manage the seller’s account of Daraz Bd. In this report, many other things will be noticed ranging from the Daraz business model to the Daraz marketing strategy. They are trying to make their services better than ever. Throughout my report, I have collected data from various employees, and departments of Daraz and various websites to get a proper analysis of the report.
This report covers the organizational analysis of Daraz. Though e-commerce sector is booming and yet a very new industry, people are getting more and more dependent on it. But the online business organizations are not performing up to the mark. It is high time for Daraz to improve their services to sustain in the long run and to hold its position as the market leader. The recommendations are also given based on the drawbacks that they have and if they could apply those in real life it could be helpful for them in the long run. Being a leading e-commerce company of Bangladesh, it has a potential future and we will see different sides and aspects of this company in this report. | en_US |
