Browsing School of Business and Economics (SoBE) by Subject "Modern Trade; Traditional Trade; PepsiCo, Bangladesh."
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Impact of Modern Trade Channels on Beverage Sales in Bangladesh – A Case Study on PepsiCo
(2022-05-17)People are moving towards modern trade from traditional to enjoy the top-notch buying experience. Being an FMCG company, PepsiCo also started thinking about this highly potential market of Bangladesh. This report has been ...