Browsing School of Business and Economics (SoBE) by Subject "Cattle Industry"
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Selling Orientation and Customer Orientation (SOCO) in the Cattle Industry: A Case of FMR AGRO
(United International University, 2024-01-27)The aim of this report is to analyze the selling orientation and customer orientation in connection to the service quality and customer satisfaction of FMR AGRO. Selling orientation (SO) is the promotion and selling of a ...