Digital Marketing practices in Mbrella Ltd

Abstract

The report initially contains a brief introduction of ‘Mbrella Ltd’ and the services it provides. Afterwards, the significance of the study is mentioned along with the services ‘Mbrella Ltd’ provides. The Effectiveness of Digital Marketing in a clothing brand in Bangladesh is then thoroughly discussed from the way Digital Marketing works to how Smartphones have been a dominating factor in the growth of Digital Marketing in Bangladesh. Some of the recent trends of Digital Marketing are then discussed followed by the digital presence of Telecom Industries in Bangladesh. The report has been integrated with a lot of data tables that verify the significance of digital marketing in our country in case of clothing brands. However, like every other clothing industry, digital marketing has some flaws as well, as a result, some recommendations have been provided as well. The report has been made in a very short time and some of the data provided on the report may not be accurate by the time it is evaluated as we know digital analytics literally change every day. In spite of all that, I believe this report has enough elaborations about the digital marketing operations of ‘Mbrella Ltd.’