Procurement Process of Orion Pharma Ltd.

Abstract

The purpose of this paper is to analyze the procurement processes, operational challenges and strategic initiatives of Orion Pharma Ltd.; to present its supply chain the exploration of the most critical operations and concerning regarding its future performance in the global pharmaceutical market. An extensive distribution network of 21 Sales & Distribution centers in Bangladesh, serving urban and rural areas, supports the company’s operations. Orion Pharma’s products are being exported internationally, to Asia, Africa, and Europe, and the company is actively seeking approval in other regions. This global outreach is the vision of becoming a world-class pharmaceutical company focused on generic finished products. Orion Pharma has solid R&D potential, a global reach and a broad product portfolio. Nevertheless, further improvement needs to consider dependence on a few key products, steep R&D costs and regulatory problems. In terms of opportunities, the company can turn business into emerging markets, make use of technological advances and enter into strategic alliances.