Internship Report on “Corporate Social Responsibilities of Bondhu Foods Ltd."

Abstract

Bondhu Foods LTD is a renowned food processor and marketer established in Bangladesh. They are working toward their step up in 2022 goal of bringing flavorful food items to market in order to assist people in eating better and healthier. These one-of-a-kind marketing proposals provide the highest possible quality and cleanliness. Bondhu Foods was the first company to launch a broad product range, which initially included high-quality culinary, dairy, fruit, vegetable, fish, and snack goods, amongst others. Their product packaging was developed to be eye-catching on store shelves and to be on par with the high quality of their wares. Customers will, henceforth, enjoy the delectable taste and unique flavor of our goods, which will provide them with a sense of fulfillment that will lead them to adore their brands.

This report is broken down into a few different segments for your convenience. It has been stated that the source of the study, aims, scope, methodology, and limitations of the investigation have been presented in the first chapter of the study. In the second chapter, details about CSR practices and the third chapter an overview of Bondhu Foods Ltd., including its brands, products, team, goals, purpose, vision, and CSR efforts, has been detailed. This chapter can be found here. A comprehensive examination of Bondhu Foods Ltd.'s marketing strategy is presented in the third chapter of this report. Topics covered in this chapter include: marketing mix; SWOT analysis; various models; target marketing process; and all expenses incurred during the internship period of three months. In the fourth chapter of the study, the results from the analysis of the difficulties with the corporate social obligations of Bondhu foods Ltd. have been emphasized along with a number of suggestions. These findings were derived from the report. The study has, at long last, been finished, and its conclusion includes appropriate rationale as well as comments based on the analysis.