Marketing: Recent submissions
Now showing items 241-260 of 297
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Market Development Activities of Angelic Air Freshener. A Hands-on Initiative of ACI Consumer Brand Division.
(2018)ACI Limited is one of the most leading FMCG’s of Bangladesh. Besides manufacturing own products, ACI imports many globally acclaimed products. ACI Angelic Air Freshener is one of the home care products around our country. ... -
Organic Food Development and Brand Communication influencing Consumer Conviction in Bangladesh
(2018)This current study is concern for organic food of Bangladesh which is getting good locus now a day. Here I want to create Brand image of organic Food and succeeding to feel our target. Through this study researcher is ... -
Evaluating the Impact of Brand Attachment on Brand Equity: A Study on Selected Brands of Smart Phone Handsets
(2018-10-27)Brand Equity is a term that is much often used in marketing context but its meaning still remains unclear in the mind of many. A proper exact definition will include the term value and consumer’s perception, both of which ... -
CONSUMER PERCEPTION OF RESTAURANT SERVICES: A CASE STUDY IN DHAKA
(United International University, 2018-10-24)The restaurant business is widespread among the major areas of Dhaka metropolitan area and city people more often visits and spends their time with their friends and family. As in Dhaka, there are not a lot of options for ... -
Electronic Banking and Customer Satisfaction- A Case Study on NRB Commercial Bank Limited, Dhanmondi Mohila Branch.
(2018-10-22)A Bank is a financial foundation whose fundamental point is to acquire benefit through trade of cash and credit instruments. At present this segment is ending up to a high degree aggressive with the entry of multinational ... -
Marketing Practices of ACI Limited-A Case Study on ACI Mosquito Aerosol
(2018-10-21)Marketing ability is the thing in which financial success depends for a company. All the other departments like finance, operations, accounting, and other functions will not work properly if there are no marketing practices ... -
Branding Effect of Consumer Purchase Decision on Soft Drinks in Bangladesh
(2018)The main objective of this research paper is to identify the branding effect of consumer purchase decision on soft drinks in Bangladesh. The whole research has been done based on the consumer preference towards soft drinks ... -
Customers’ Perception of Service Quality: A Case Study on City Bank Limited
(2018-10-20)The title of the report is “Customers’ Perception of Service Quality- A Case Study on City Bank Limited.” This study tries to understand the customers’ perceptions of different service quality when they were dealing with ... -
Impact of Social Media on Students’ Pre-purchase Decision Making Process
(2018-10-16)The study’s general objective was to establish the impact of social media on students’ pre-purchase decision-making process (A case study of United International University). The study was guided by the following a specific ... -
Marketing Practice of BDSoft IT SOLUTIONS
(2018-10-10)I am within the last trimester of the ultimate year of Bachelor of Business Administration (BBA) course, I used to be chosen by BDSoft IT SOLUTIONS to own a live and sensible expertise on promoting activities. it's one ... -
M- Commerce Business Model development: A focused study on Mobile Technology
(2018)This report covers a brief understanding over the M- Commerce. This report mainly focuses on the business development model of M- Commerce sector and a focused study based on mobile technology. Mobile technology has ... -
Health Challenges in Bangladesh Based on Adulteration of Food and Beverages
(2018-10-06)Food and beverages which are manufactured or processed is mostly insecure for consumption because these are adulterated by different ways in Bangladesh. From preparation to consumption at every stage of food chain this ... -
Evaluating Customer Engagement: A study on Mobile Handset Industry in Bangladesh
(2018-09-22)This report is a pre-requisite of completion of the BBA Program. In this phase of my education I received the practical knowledge related with my education also I achieved commendable knowledge about the Mobile Handsets ... -
DIGITAL MARKETING PRACTICES IN BANGLADESH
(2018-08-27)This report illuminates the significance of digital marketing in present era and this report will assistance the reader to get an idea about the importance, recent priority of digital marketing and also concepts of digital ... -
Present E-commerce Scenario of Bangladesh & Integrating ACI Limited Brands with their own websites.
(2018-09-06)Technology is slowly eradicating the physical existence of a market and placing it on our fingertips. With e-commerce ushering in our daily lifestyle, it isn’t unbelievable anymore to think that there won’t be any actual ... -
Sales procedure and Steps of Rancon Automobiles Limited
(2018-09-02)As part of Internship at United International University, I have been assigned for doing an internship project at Rancon Automobiles limited- a concern of Rangs Group . I have worked in Sales Support Department. My Daily ... -
Analysis of Customer Satisfaction on Loan Products of Jamuna Bank Limited
(2018-09-03)This report is based on the Customer Satisfaction on Loan Products of Jamuna Bank Limited. The fundamental goal of the study is to get learning about customer satisfaction of Jamuna Bank and furthermore picking up black ...