Marketing: Recent submissions
Now showing items 221-240 of 297
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Aarong's Customer Relationship Management
(2019-01-06)Aarong, a name associated with one of the most popular lifestyle chains in Bangladesh, was established in 1978 with a purpose of reducing poverty from the rural areas. Working under BRAC, a non-profitable NGO, Aarong ... -
An Evaluation of Possible Consequences of Providing Credit Card to the College and University Students in Bangladesh
(2018-12)Bangladesh is a developing country. Here, the market based economy exists. Its economy is 42nd largest in the world. The financial sector of Bangladesh holds the second position in the subcontinent. The banking sector ... -
Corporate Social Responsibility (CSR) Practices of Banking Industry in Bangladesh
(2019-01-01)This report discusses the corporate social responsibility (CSR) Practices of Banking Industries in Bangladesh. It is consist of four chapters. Chapter one consists of introduction, purpose, objectives, methodology and ... -
Consumer Responses in Social Media: A Study in the Context of Bangladesh
(2018-12-26)At the present time, social media is part of our daily life. A vast majority of the customers or users are actively involved in social media. Some people are busy with Facebook; some others are busy on YouTube, Pinterest, ... -
GENERAL BANKING ACTIVITIES AND CUSTOMER SATISFACTION OF SONALI BANK LIMITED (MALIBAGH BRANCH)
(2018)I have prepared this report based on the twelve week Internship Program which I have successfully completed from Sonali Bank Limited, Malibagh Branch. I started my Internship from to24th December, 2018 which is a requirement ... -
Market Development Initiative and CRM practice by Coders Trust Bangladesh
(2018)This is an internship report of a freelancing training institution known as CodersTrust, Bangladesh. The experience of working at this organization was wonderful and remarkable. In this comprehensive report, I have ... -
Marketing Practices of Pine Solutions Limited
(2018-12-23)The broad objective of this report is to evaluate the ‘Marketing Practices of Pine Solutions Limited’ to determine the adoptions as well as applications of it. As long as IT companies can work with competence, their market ... -
B2B Client Management Perspective of Banglalink Digital Communications Ltd.: A hands on practice Through SME segment and churn
(2018)This report contains basic summary of how B2B department control the telecommunication industry. It has detailed information about how it works, what it does, what are their importance and their impact in telecommunication ... -
Analyzing CONTEC Market Possibility in Bangladesh Market
(2018-12-09)Marketing Research is the function that links the consumers, customers and public to the marketer through information that used to identify and define marketing opportunities and problems, generate, refine and evaluate ... -
Evaluation of Possible Consequences of Providing Credit Card to the College and University Students in Bangladesh
(2018-12-13)Bangladesh is a developing country. Here, the market based economy exists. Its economy is 42nd largest in the world. The financial sector of Bangladesh holds the second position in the subcontinent. The banking sector ... -
Digital Content Marketing Development in Bangladesh from the Perspective of Magnito Digital and Grey Advertising
(2018)This project report made based on how to develop digital content marketing in Bangladesh. Now we are living in a modern culture and everything is becoming digital so, we are focusing on digitize form of marketing and that ... -
General Banking Activities and Market Development Initiative” of the Premier Bank Limited
(2018)In the last term of final year of Bachelor of Business Administration (BBA) course, I was sent to Premier Bank Limited to have a practical exposure on banking activities under the program “Activity on General banking of ... -
Factors influencing customers buying behavior – A study on RFL-Best Buy Ltd.
(United International University, 2018-10-03)Customer buying behavior is the decision process and acts of people involved in buying and using products. This report explores how different variables impact on customer buying behavior. Demographic variables including ... -
Customer Relationship Management in Inpace Management Services limited
(2018-11-07)As part of Internship at United International University, I have been assigned for doing an internship project at Inpace Management Services limited. I have worked in client’s service and Planning Department. My Daily ... -
EXAMINING THE IMPACT OF BRAND TRUST ON BRAND EQUITY A Study on Smart Phone Handsets Industry in Bangladesh
(2018-11-07)The study intended to examine the impact of the various facets of brand trust, brand reliability (BR) and brand intention (BI), on Overall Customer Satisfaction. The study also intended to measure their impact on Brand ... -
Effects of Promotional Mix on Sales Performance of ACI Coil
(2018-11-06)ACI Limited is one of the most popular corporate names in Bangladesh. It is the most trusted brand as well as ensured quality product supplier. The report is designed on the basis on my theoretical knowledge and practical ... -
Analyzing Service Quality of UIU Transport and Canteen: An Application of SERVQUAL Method
(2018-11-05)Service quality is a good measure for knowing about the performance of any service provider. This paper investigates the service quality expectations and perceptions of UIU transportation and canteen. This paper also examine ... -
Level of Customer Satisfaction at Dutch Bangla Bank Limited, DBBL
(2018)In Bangladesh Dutch-Bangla Bank Limited is one of the best commercial bank among all banks. in Bangladesh it is very competitive for Banking industry and in the sector of industrial banking, the rivalry is too high. In ... -
Digital Marketing practices in Mbrella Ltd
(2018)The report initially contains a brief introduction of ‘Mbrella Ltd’ and the services it provides. Afterwards, the significance of the study is mentioned along with the services ‘Mbrella Ltd’ provides. The Effectiveness ... -
Pharmaceutical Marketing Practices of Digital Brochure in Bangladesh
(2018-10-29)This research based on the pharmaceutical market, where Bangladesh’s pharmaceutical market follows a digital brochure for marketing purposes. I have tried my best for presenting my paper as clear as possible. The objective ...