http://dspace.uiu.ac.bd/handle/52243/206 2026-04-08T17:15:54Z http://dspace.uiu.ac.bd/handle/52243/3453 Supply Chain Management Department Practices of Super Star Group Limited: An Internship Experience Sufian, Abu This internship report highlights my three-month practical experience at SSG, specifically in the Supply Chain Management department. As part of my BBA program at United International University (UIU), this internship allowed me to apply theoretical Managerial knowledge in a real-world business setting and gain hands-on exposure to various market research activities. In this report, I summarize my experience as an intern in the Supply Chain Management (SCM) department at SSG, where I gained exposure to key functional activities and practical knowledge of basic supply chain operations such as interdepartmental communication, vendor coordination, inventory monitoring, procurement, and document handling. I observed and assisted in procedures like creating purchase orders, tracking prices, updating supplier databases, making raw materials and packaging available in a timely manner, assessing suppliers, and preparing comparative statements to help me understand cost-effectiveness and sourcing. Furthermore, I took part in field visits to observe in-store product displays, retailer feedback, and distribution challenges in different areas of Dhaka. These visits helped me understand the practical challenges of supply chain gaps and competitor threats. Overall, this internship not only strengthened my understanding of market research and consumer behavior but also taught me valuable soft skills such as communication, observation, and critical thinking. The experience provided a bridge between classroom learning and actual corporate practices, contributing significantly to my personal and professional growth. 2026-03-30T00:00:00Z http://dspace.uiu.ac.bd/handle/52243/3451 Food Adulteration in Bangladesh: Types, Health Consequences, and Prevention Swim, Sharmin Haque The adulteration of food is a critical social issue in Bangladesh because it directly influences the food safety, consumer confidence, and health in general. This report focuses on prevalent food adulteration activities in the country, types of food that are typically adulterated, adulterating foods and adulterants, consequences of food adulteration to human health and the existing prevention and regulation measures. The research is grounded on secondary data which is gathered by accessing published articles of research, government reports and other literature that constitutes real life patterns of food consumption in Bangladesh. The observations show that milk, fish, fruits, vegetables, spices, edible oils, and bakery products are common foodstuffs that are often contaminated with toxic chemical food additives and preservatives. Formalin, artificial colors, chemical preservatives, and other unpleasant substances are the most common adulterants, and are generally used to enhance appearance and shelf life, as well as profitability, although these substances are extremely harmful to the health of consumers. The illnesses include both short-term (food poisoning, diarrhea, and allergies) and long-term (organ damage, cancer, and developmental disorders) consequences of the health. There are also major gaps in consumer awareness and a lack of effectiveness in the effective implementation of food safety laws, which is also highlighted in the report. Despite regulatory mechanisms like the Bangladesh Food Safety Act and the Bangladesh Food Safety Authority, there is still a problem in the monitoring, laboratory facilities, inter-agency coordination, and the adherence of food manufacturers and sellers. This research concludes that food adulteration in Bangladesh has to be solved by enhanced implementation of rules and regulations, better inspection standards, more awareness among people and ethical food manufacturing that is sure to produce safe and nutritive food to all. 2026-03-30T00:00:00Z http://dspace.uiu.ac.bd/handle/52243/3445 Brand Awareness and Its Impact on Consumer Preference: A Comparative Study of Local and Multinational Personal Care & Hygiene Brands in Bangladesh Mim, Farzana Biswas The personal care and hygiene market in Bangladesh has seen a lot of growth in the few years. It is now a part of the country’s fast-moving consumer goods industry. There are companies competing with each other to get people’s attention. Personal care and hygiene brands from countries and local brands are all trying to sell their products. In this situation people need to know about the brands so they can decide what to buy. Not many people have studied how knowing about a brand affects what people buy in Bangladesh This study is trying to figure out how knowing about a brand affects what people prefer when it comes to care and hygiene products. It is comparing brands and brands from other countries. The study is looking at what people think and feel about these brands. To do this the study asked around 100 people in Dhaka and other big cities some questions. The people who answered the questions were from backgrounds. This way the study can say something about what people in cities think. The answers to the questions were then looked at to see if there is a connection between knowing about a brand and what people prefer. What the study found out is that knowing about a brand really affects what people buy. People think that brands they know are quality and safer. Brands from countries are well known around the world and they spend a lot of money on advertising. Local brands are still competitive because their products are cheaper and they make things that people in Bangladesh want. The study also found out that even though knowing about a brand is important the quality of the product and the price also matter. These things are important if a brand wants to keep its customers and make them loyal to the brand. The personal care and hygiene market, in Bangladesh is very interesting because local personal care and hygiene brands and multinational personal care and hygiene brands are both popular. 2026-03-31T00:00:00Z http://dspace.uiu.ac.bd/handle/52243/3381 The Role of Third-Party Logistics (3PL) In Modern Supply Chain in Bangladesh Miraj, Md. Mirajul Islam Third-Party Logistics (3PL) operators have now become indispensable to Bangladeshi trade competitiveness, supporting the nation’s export, particularly in ready-made garments (RMG) and driving the meteoric growth of e-commerce in Bangladesh. This analysis consolidates literature (2015–2025), sectoral data and industry cases to build from what is known of how 3PLs add value, where obstacles remain (infrastructure, regulatory fragmentation, skills, technology adoption) and what policy-industry actions might release performance. The analysis reveals that despite a positive relative trajectory in the World Bank’s Logistics Performance Index 2023, there is still momentum behind Bangladesh, but enduring bottlenecks, congestion at ports, variability in warehouse quality and reliability of last-mile delivery, still drive-up costs and risks for logistics. In that context, targeted recommendations include to (i) fast-track multimodal integration and port/dry port throughputs, (ii) introduce a national 3PL accreditation framework with service level KPIs, (iii) scale digital logistics platforms around visibility, e-POD, slot booking, (iv) surge cold chain for agrifood/pharma and other sectors of strategic value and finally, (v) invest in skilling the workforce on transport management as well as WMS/TMS & data analytics. A policy and industry roadmap toward higher service quality, greater resiliency and more inclusive market access is presented at the end of the report. 2025-12-03T00:00:00Z